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July 15, 2026 · Cole Parrish

The BUY RENT BUY Strategy

You don’t have to be an “investor” to invest in real estate.

I bought 5 homes in 8 years without selling my primary residence.

BUY RENT BUY is the strategy I've used to create financial security and build long-term wealth for my family.

I’ve proven that you don’t have to be an “investor” to invest in real estate. 

Now, it’s your turn. Enjoy!

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At a high level, the BUY RENT BUY strategy is as simple as it sounds.

Step #1 BUY your first home. 

“Time in the market is better than timing the market.”

Step #2 RENT your home.

Have someone pay off your mortgage while your property value goes up and enjoy some tax benefits along the way.

Step #3 BUY another home. 

Turn your previous property into a rental, buy a new home, and watch your wealth start to grow and multiply. 

This isn’t a revolutionary new concept. The strategy is built around the simple idea that you can buy a primary residence for less money down and with a lower interest rate than you can buy an investment property. 

Minimum Required Down Payment:

Investment Property = 20%

Primary Residence = 3.5-5%

For a $750,000 home, a 5% down payment is $37,500
while 20% down is $150,000. 

That’s quite the difference.

Let’s be real, if every home you bought after your first home was considered an investment property then building a portfolio would be unattainable for most people (including me) and only reserved for “investors”. 

This is the power of the BUY RENT BUY strategy because you are buying each home as your primary residence.

Now, it’s time to jump into the details.

First time home buyer? Start with Step 1: BUY

Already own a home? Start with Step 2: RENT 

Ready to talk through your specific situation?

Fifteen minutes. Zero cost. You'll walk away with a clear next step.

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